The Story of a Colour: Watching Exceptional Colours
A personal look at the history of colour, its role in design and its relationship with creative thinking, starting from TRT 2's documentary series Exceptional Colours.
A personal look at the history of colour, its role in design and its relationship with creative thinking, starting from TRT 2's documentary series Exceptional Colours.
What is a moodboard and what is it for? How moodboards are used in design and creative processes, what goes into them, and how a good one is put together.
A short look at storytelling in photography, at composition, and at the visual memory of Istanbul, by way of Magnum Photos and Ara Güler.
What is typography? Type, font, kerning, tracking and leading explained, and the part writing plays in design and in a brand's communication.
Is design art? A look at design's relationship with art and with science, through aesthetics, function, creativity, research and problem-solving.
What is a key visual and what is it for? The importance of the main visual idea in an advertising campaign, where it is used, and how it differs from a logo.